anewera

anewera is a purpose-built infrastructure platform that makes businesses visible, understandable, and contactable for AI agents. In an era where users increasingly turn to conversational AI assistants like ChatGPT, Claude, Gemini, and Perplexity for recommendations and service discovery, anewera solves a critical problem: these AI systems cannot reliably parse standard business websites to understand what a company does or how to contact it. anewera bridges this gap by creating structured, machine-readable profiles for each business. Every company receives an agent-ready profile containing standardized files such as llms.txt, agent.json, agent.md, and a live MCP (Model Context Protocol) or webMCP endpoint. These files provide AI systems with clear, contextual information about the business including its services, region, and approved contact actions like requesting a quote, scheduling a meeting, or asking a question. Private recipient details such as email addresses and phone numbers remain hidden; all contact flows through published, permissioned actions. anewera operates as a deliberately curated, agent-readable business directory with a specialized German-language Swiss layer at anewera.ch. The platform serves businesses that want to be discovered by AI-driven search and recommendation systems, ensuring they appear in AI-generated responses when users ask for relevant services. By combining technical infrastructure with human verification, anewera maintains a spam-free directory that AI agents can trust, making it the definitive bridge between traditional businesses and the emerging agentic web.

Agent-Ready Profile Generation

Every business on anewera receives a comprehensive, machine-readable profile that includes llms.txt, agent.json, agent.md, and a live MCP endpoint. These standardized files provide AI systems with structured context about what the company offers, who it serves, and its geographic reach. The profile is automatically generated from the company's existing website content, eliminating the need for manual technical setup. This infrastructure ensures that when an AI assistant like ChatGPT or Claude searches for a service provider, it can instantly parse and understand the business's capabilities and availability.

Permissioned Contact Actions

anewera enables businesses to define exactly how AI agents can contact them through approved, permissioned actions. Companies can enable actions such as requesting a quote, scheduling a meeting, asking a question, or requesting a callback. When an AI agent initiates contact, the request is routed through anewera's secure infrastructure, which delivers it to the business owner's inbox as a structured notification. Private contact details like personal email addresses and phone numbers remain completely hidden from AI systems, preserving privacy while enabling meaningful business interactions.

Real-Time Agent Readiness Analysis

The platform offers a live analysis tool that checks how an existing business website appears to AI agents. In approximately 60 seconds, anewera scans the website and generates a readiness report showing whether the business is readable, findable, and contactable by major AI systems. The analysis checks for public content readability, structured service and region information, approved contact functions, and listing in the agent index. This feature provides immediate, actionable insights for businesses considering joining the directory.

Curated Directory with Dual Verification

anewera maintains a high-quality, spam-free directory through two distinct verification paths. Paid entries verify themselves through active monthly payments, as spam profiles do not pay. Free entries are hand-selected through a personal verification call, with a deliberate limit of 30 curated invitations per day. This curation ensures that AI agents can trust every profile in the directory, making anewera a reliable source for business recommendations. The directory is purpose-built for the agentic era, where accuracy and trustworthiness are paramount.

AI-Driven Service Discovery for Swiss Businesses

A startup founder in Zurich asks ChatGPT for the best fiduciary service for a new company. Instead of receiving generic search results, ChatGPT accesses anewera's machine-readable profiles to find a verified fiduciary that matches the founder's needs, understands the local market, and has approved contact actions for requesting a quote. The AI assistant can present a curated, accurate recommendation with structured details about the business's services, location, and how to initiate contact, all without exposing private information.

Automated Lead Generation for Professional Services

A tax advisor in Zug uses anewera to become discoverable by AI agents when expats or self-employed professionals ask about tax filing assistance. When a user asks Perplexity or Gemini for help with Swiss tax filing, the AI system retrieves the advisor's profile from anewera, understands their service offerings and language capabilities, and presents them as a verified option. The interested user can then request a meeting or a quote directly through the AI interface, with the request delivered securely to the advisor's inbox.

Relocation and Real Estate Referral Network

A family moving to Basel asks Claude for relocation services and real estate agents familiar with the local market. anewera's directory contains verified profiles of movers, realtors, and relocation specialists with structured information about their service areas and languages spoken. The AI assistant can recommend multiple options, each with clear details about what they offer and how to contact them. The family can request quotes or schedule meetings directly through the AI, with all communications routed through anewera's secure system.

Independent Financial Advisor Visibility

An English-speaking expat in Switzerland asks Copilot for an independent insurance advisor who can help with Pillar 3a investments. anewera profiles include language capabilities, service specializations, and geographic regions, allowing the AI to precisely match the user's needs. The advisor receives structured contact requests through anewera's email delivery system, ensuring they only engage with qualified leads who have explicitly expressed interest through an AI assistant.

How does anewera make my business visible to AI agents?

anewera creates a structured, machine-readable profile for your business that includes standardized files such as llms.txt, agent.json, agent.md, and a live MCP endpoint. These files provide AI systems like ChatGPT, Claude, Gemini, and Perplexity with clear context about your services, target audience, geographic region, and approved contact methods. When a user asks an AI assistant for a recommendation in your field, the AI can instantly retrieve and understand your profile, cite your business, and present contact options to the user.

What contact information is shared with AI agents?

Only the contact actions you explicitly approve are made available to AI agents, such as requesting a quote, scheduling a meeting, or asking a question. Your private contact details including personal email addresses, phone numbers, and physical addresses remain completely hidden from AI systems. When an agent initiates a contact request on behalf of a user, it is routed through anewera's secure infrastructure and delivered to your inbox as a structured notification, preserving your privacy while enabling business interactions.

How does anewera prevent spam profiles in the directory?

anewera uses a dual verification system to maintain a spam-free directory. Paid entries are verified through active monthly payments, as spam profiles do not pay. Free entries are hand-curated through personal verification calls, with a deliberate limit of 30 invitations per day. This curation ensures that AI agents can trust every profile in the directory, making anewera a reliable source for business recommendations. The 30-per-day limit applies only to free profiles and never to paid entries.

Can I see how my current website appears to AI agents?

Yes, anewera offers a free analysis tool that checks your existing website's agent readiness in approximately 60 seconds. The analysis evaluates whether your business is readable, findable, and contactable by major AI systems. It checks for public content readability, structured service and region information, approved contact functions, and listing in the agent index. You can access this tool directly on the anewera website to get immediate, actionable insights about your current AI visibility.

anewera offers two ways to join the directory. The paid option costs CHF/USD 29 per month and is live immediately after payment. You simply check your website in the chat, confirm your details, and pay; your profile becomes active and contactable for AI agents right away. The active payment serves as verification, as spam profiles do not pay. The free option is available by invitation only, with 30 curated invitations sent per day. These free entries are unlocked through a short verification call and are lifetime free. The 30-per-day cap applies only to free profiles and never to paid entries.